In the final part of our guide for small business thinking of migrating to Macs, Ben Yeates looks at the challenge of using a new platform and offers his conclusion. (more…)
In part two of our guide for small businesses considering moving to Mac, Ben Yeates investigates the vital issue of compatibility. (more…)
Analyst Gartner estimates that 80 percent of social business efforts in the next two years will not achieve the intended results because of ‘poor leadership’ and ‘overemphasis on technology’. (more…)
They’re sexy, desirable, and promise performance and stability alien to most Windows users. Business owners are tempted, but fear compatibility issues and disruption by switching. In the first of our three part guide, Ben Yeates asks whether you should defect to Apple, starting with security. (more…)
The fact that Twitter allows location-specific searches means all businesses can find local people looking for their products and services. James West offers a simple tutorial on how you can find people and businesses who need your help. (more…)
The individual who sent live tweets reporting that HMV was laying off staff has apparently been swamped with job offers. Are those snapping up this social media ‘expert‘ bringing in vital skills, or are they showing ignorance and disregard for basic business principles, asks James West. (more…)
“Did you see this pic of you? Lol” What is Twitter spam and how can you avoid being a victim? James West explains how. (more…)
The introduction of flexible working to cope with the perceived transport chaos caused by the London Olympics has led many organisations to keep home working schemes. (more…)
Small business owners juggle multiple tasks on a daily basis, so how can they find time for social media? James West says a relatively small time investment is a better option than spending hours trying to build followers. (more…)